5 ways to lead in an era of constant change by Jim Hemerling

November 13, 2016.Reading time less than 1 minute.

Why is transformation so exhausting and how can we fix it? In this TED Talk, expert Jim Hemerling outlines five imperatives that focus on putting people first, reorganizing your company/brand and empowering yourself to embrace change. Hope you all enjoy!

Workin’ Wednesday (Part 1): What does your brand look like to you?

November 9, 2016.Reading time 7 minutes.

Hello, all! We have officially made it to my 2016 Workin’ Wednesday series! For those who are new here: Last year, I started this Workin’ Wednesday series, where I discussed how to get a job, how to nail the interviews, how to maximize your resume and more. This November, I’ll be sharing my knowledge about the basics […]

Workin’ Wednesday series and other announcements

November 2, 2016.Reading time 2 minutes.

Hey, guys! I know, I know. It’s been forever since I posted anything on here. Sorry about that! October was a super busy month for me, and it passed by so fast! But it’s November now, so you know what that means. New month, new posts! Speaking of new posts, it’s about that time of […]

4 ways blogging has advanced my career

May 1, 2016.Reading time 6 minutes.

Lots of my friends ask me why I blog, and in short, I simply love to do it. The thought of sharing my expertise/experiences with others and helping them avoid some of the headaches I suffered is very rewarding to me. I mean, if you’re going to put out content for complete strangers on a […]

PR 101: Understanding the Rhetorical Context of a Situation

November 23, 2014.Reading time 4 minutes.

One thing I’ve noticed is that few public relations professionals are skilled at capturing the context of a given situation. In PR, understanding your audience, your purpose and your strategy make the difference between success and failure. Take this “war on illegal drugs” stuff, for example. US. officials talk about “gaining the upper hand” and […]